Bill Corbett Jr. is president of Corbett Public Relations Inc., Long Island’s public relations firm based in Floral Park.
The firm has been providing professional PR and business consultative services for over 35 years, building on the foundation established by international PR profession leader, William J. Corbett Sr.
Bill is known as a publicist for entrepreneurs and his firm acts as both promoters and protectors of clients’ brands and businesses. The firm’s clients are public companies and growing brands, including John’s Crazy Socks, Paws of War, Soter Technologies and Allied Physicians Group.
Bill is known as a leader in PR and his proactive efforts have secured feature news coverage for clients in local and national outlets including The New York Times, Wall Street Journal, AP, Cheddar TV, Inc., Entrepreneur, Newsday, Fox News and News 12 Long Island.
More than 8 million people have attended events Bill has promoted. These events have generated over $100 million in sales and made clients’ companies into leaders, assisting them to generate hundreds of millions of dollars.
Bill has been interviewed and featured by many media outlets, including Fast Company, Inc.com, The Chicago Tribune, Newsday, Long Island Business News and The New York Times.
He is host of his own award-winning TV program, “Inspiring Stories.” Bill earned a BA in Political Science from Marist College and received his master’s degree in environmental management from C.W. Post Long Island University.
How do you see your business changing due to the changing times?
Corbett PR will continue to evolve and work closely with the media. We are seeing PR firms like ours asked to create video content for clients and sharing video with media outlets for news stories. Firms will be working more with streaming service applications including Apple TV, Roku, Amazon Fire, Google and YouTube to reach larger audiences.
What advice would you give business owners?
Every business must immediately launch a video marketing strategy. If they already have one, double down. Prospective customers and clients want to learn about businesses, their owners, their solutions and service. This is done most effectively through the use of video.